Description
A bilingual communications expert (Arabic & English) with a proven track record in strategic storytelling, stakeholder engagement, and public relations across diverse sectors, including government, corporate, and non-profit industries.
With a CNN Academy Qualification in Global Journalism, I specialize in crafting impactful narratives, managing high-level media relations, and leveraging data-driven insights to enhance brand positioning and audience engagement. My expertise spans content creation, social media strategy, copywriting, and corporate communications, ensuring culturally nuanced messaging that resonates with diverse audiences.
Beyond communications, I bring a strong foundation in HR, recruitment strategy, and business consulting, having successfully led Emiratization and international talent acquisition campaigns. Additionally, my background in business analytics, AI-enhanced storytelling, and digital transformation allows me to create innovative, tech-driven communication strategies.
Whether it’s high-impact Arabic content development, media strategy, brand storytelling, or community engagement, I bring a results-driven approach that elevates messaging and fosters meaningful connections.
Let’s collaborate to bring compelling narratives and strategic communication solutions to life.
Special Skills & Experience
Core Communications & Language Skills:
- Translation & Localization (Arabic-English)
- Arabic-English Bilingual Communication
- Arabic Copywriting & Content Creation
- English Copywriting & Editing
- Public Relations & Media Engagement
- Press Releases & Media Kits
- Strategic Storytelling
- Government Communications
- Stakeholder Engagement
- Crisis Communication & Reputation Management
- Speechwriting & Official Statements
- Presentation & Pitch Deck Development
- Content & Social Media Marketing
Social Media Strategy & Management
- Content Calendar Planning & Execution
- Community Engagement & Growth
- Content Marketing & SEO Writing
- Social Listening & Audience Insights
- Brand Voice & Messaging Development
- Video Scriptwriting & Podcast Scripting
- Infographics & Visual Storytelling
- Hashtag & Trend Analysis
- Campaign Development & Execution
- Journalism & Storytelling
- News Writing & Editing
- Open-Source Intelligence (OSINT) Research
- Data-Driven Storytelling
- Ethical Journalism & Fact-Checking
- Interviewing & Feature Writing
Business, HR & Talent Acquisition
- Recruitment & Talent Sourcing
- Emiratization Strategy & Execution
- HR Communications & Employee Engagement
- Headhunting & Executive Search
- Recruitment Process Optimization
- Resume & Cover Letter Writing
- Strategy & Digital Transformation
- Data Analytics & Visualization
- Competitive Research & Market Analysis
- Business Strategy & Consulting
- Process Automation & Optimization
- CRM & Email Marketing
Tools & Software Proficiency:
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Google Suite (Docs, Sheets, Slides)
- Notion (Personal Knowledge Management)
- XMind (Mind Mapping & Brainstorming)
- ChatGPT & AI Tools (Prompt Engineering)
- Canva, Photoshop & Adobe Illustrator (Basic Visual Content Creation)
- WordPress & Website Management
- LinkedIn, Instagram & Twitter Growth Strategies
Genre
Action, Adventure, Animation, Biopic, Comedy, Crime, Documentary, Drama, Family, Foreign, Musical, Fantasy